Brand/68 complete Estyn brand audit

After beating off the competition in a 5 way nationwide pitch, Brand/68 were commissioned by Estyn, Her Majesty's Inspectorate for Schools and Education in Wales, to conduct a brand audit and report to the board on it findings.

The audit investigated the role and perception of Estyn among key stakeholder groups and will be used to develop a strategy for future engagement. Matt Swales, Brand/68 Research Director, said, "We used a mixed methodology of qualitative and quantitative techniques to talk to over 500 key stakeholders. The results were enlightening and have been used to propose strategic recommendations to the Estyn board."

James Horsham, Brand/68 Director, said, "We've now strengthened our proposition at Brand/68 to offer brand consultation as well as graphic and digital design services. We were delighted to play a part in being able to shape the strategic direction of such a high profile organisation."