The Film Agency for Wales is the sole agency for film in Wales, with a remit to ensure that the economic, cultural and educational aspects of film are effectively represented in Wales, the UK and the world.

Every year they head off to the glamorous Cannes Film Festival and in 2009 asked Brand/68 to develop promotional materials to help them sell themselves while they were there.  

This was a simple project to develop an information pack. So, to make it a bit more exciting, we used a particular type of uncoated stock, a vibrant colour taken from the agency's colour palette and a very large emboss on the cover of the folder. Take a look at the results on the right. They were delighted.

Project Deliverables:

/ Concept/Design/Artwork

/ Folder (A4 landscape)

/ Inserts (2pp)

Pauline Burt, Managing Director and Lisa Jenkins, PR consultant, was more than happy with the outcome. In fact they were surprised at themselves for getting so excited about such a simple job!